Customer Service

Are You Staffed To Keep Up With Changing Consumer Expectations? premium
Effective marketers across all industries have evolved from seeing marketing as a few simple categories – branding, creative, media – to what it is now – a highly scientific, data-driven discipline. Keeping pace means more developing your own knowledge set and marketing muscle; it means looking at ways you can fortify your people resources.
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Keith Brannan
January 17, 2019
Why Your Staff Needs A Rallying Cry premium
We recently sat down with Kasasa’s VP of Retail Experience Melissa Thinger to talk about great retail experiences and how community financial institutions (CFIs) can create them. What is a retail experience? It’s everything that happens after a customer or member walks in the door (and technically on your website, but that’s a topic for […]
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Kasasa
January 8, 2019
How to increase the performance of your front line with Builder premium
To succeed in the world of community financial institutions, it’s not enough to hold on to account holders — you have to bring new account holders in the door. And while online account opening has made “in the door” more of an expression, it’s still quite applicable. A vast majority of consumers still prefer to […]
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Kasasa
New security threats: What you need to know now premium
An increase in reports of pop-ups asking for personal information or alerting users to possible malware.  This seems to correspond with the general increase in banking malware being distributed mainly via email. According to a recent Proofpoint report, 46% of malicious emails contained banking malware.  This means that the odds of your customers or members […]
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Kasasa
September 10, 2018
5 Ways To Improve Account Retention premium
You want your account holders to stay with you as long as possible. As they get older, they keep higher balances, withdraw funds less often, and take out more products. Plus, getting new consumers can cost 6 to 7 times more than retaining existing ones. So how can you keep your account holders? Below are […]
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June 18, 2018
Top 3 Things Consumers Hate About Their Checking Accounts premium
Consumers have higher expectations when it comes to checking accounts today. With the majority of people researching a checking account online before they open one, they know they don’t have to settle for the one that is closest to home.   What Consumers Hate About Their Checking Account   According to the CFPB, the most […]
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Kasasa
Chip Conley’s Lessons for Financial Institutions premium
Chip Conley is a marketing expert. And we recently sat down with him to talk about how his marketing and travel experience can help institutions get through to consumers in their communities.
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Kasasa
August 25, 2017
Open More Checking Accounts Online with INMO premium
Knowing that 70% of consumers today prefer to submit to a digital application, it is essential for community financial institutions to make it easy for consumers to do so. Consumers expect a great digital experience, and it's crucial that you're stepping up to the plate. Our online account opening solution gives them what they’re looking […]
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Kasasa
3 Guidelines to Grabbing Consumers’ Attention | Chip Conley premium
Navigating the changing landscape of consumer behavior   Listen to part one of our interview with Chip Conley here, or read our summary below.   Consumer behavior is changing rapidly before our eyes. And while your financial institution (FI) might be aware of these shifting behaviors, it’s easy to underestimate their impact on your business. […]
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Kasasa