marketing

March 8, 2018
Why Bots are Better at Marketing than You premium
It’s 11:57 pm and you check your phone one last time before bed. Your Facebook feed has been blowing up since 11:57 last night. Even near-strangers posted “Happy birthday!” on your Facebook wall — but your mother didn’t call. How could she forget? Well, she is human, after all. And in reality, most of your […]
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Chip Conley’s Lessons for Financial Institutions premium
Chip Conley is a marketing expert. And we recently sat down with him to talk about how his marketing and travel experience can help institutions get through to consumers in their communities.
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Kasasa
December 1, 2017
Changes to Connect premium
As part of the Connect launch, we’ve been working on improvements to the platform’s user experience. And we have some exciting changes coming December 14th that we want to tell you about.
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Kasasa
December 1, 2017
Expiring 2017 Kasasa Media premium
A portion of Kasasa commercials will be expiring and must be pulled from local buys in your market. Please work with your Client Marketing Manager to replace your creative.
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Kasasa
November 9, 2017
Building a Brand Consumers Engage With premium
We recently sat down with Chip Conley, hotel industry veteran and marketing expert, to talk about how consumers’ associations with your brand can influence their decision making.
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Kasasa
June 16, 2017
Can You Pass The Millennial Graduate Test? premium
Across all industries, the hot question is this: How do businesses attract and retain millennials—the largest generation in American history by a landslide? Nowhere does this question resonate so much as in financial services.
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Keith Brannan
May 15, 2017
What Financial Institutions Can Learn From Other Markets premium
"How can you know my market when you don’t live here?” The truth is that you don’t have to live in a certain market to predict how consumers who live there will engage businesses.
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Keith Brannan
May 12, 2017
Why Account Switch Kits Are Essential premium
There is an even playing field because consumers believe it is equally difficult to switch to any institution. By going above and beyond to demonstrate how easy it is to switch, you give your brand a competitive edge.
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Andrew Swinney
May 11, 2017
Attracting Millennials with Social Media premium
Millennials are the largest generation in American history and have a unique set of financial needs. The problem? Millennials can’t find you and they don’t know why they should care about you.
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Andrew Swinney