What Consumers Don’t Know (About Banking) Will Hurt You

Research finds most consumers would consider switching banks. According to the 2015 Consumer Banking Insights Study, 1 in 2 Americans would switch for higher interest rates, while 2 in 5 would switch for lower fees.

Yet 70% of Americans have never switched banks. The question is: why are 70% of all deposits still with the megas?

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When It Comes to Switching, What Consumers Don’t Know Will Hurt You.

View the full 2015 CBI Study Infographic, and download the Executive Summary